The Domesticated Mall investigates consumer behaviours in shopping malls. Chadstone Shopping Centre served as the site for the mapping of visitor behaviours in relation to systematically designed expectations and spatial conditions of mall architecture. The mappings have revealed a range of ‘unsystematic behaviours’ that deviate from the expected scripts’ and thereby blurring public and private boundaries.
The research project proposes a range of interventions in response to these identified spatial conditions by overlaying domestically related scripts onto the existing commercial mall system. This will be demonstrated through four distinctive programs and infrastructures that enhances these off track behaviours and scripts to provide a new executive system.